Jobs an earthmoving site should list
Earthmoving searches tend to name the job: house site preparation, block levelling, pad compaction, driveway and crossover excavation, pool excavation, trenching for services, retaining wall footings, demolition clean-up, clearing, sand supply and spoil removal. Give each its own section with what is included and which machine usually does it.
Builders, pool companies and homeowners all buy earthmoving but with different needs. A short builder section on how you receive plans and set-out helps steady contract work.
Hire terms, fixed prices and urgent jobs
Spell out how you sell your time: wet hire with an operator by the hour, minimum hours, float charges for moving machines, or fixed-price jobs after a site look. Unclear hire terms are a common source of disputes. Urgent work does come up, such as clearing after a storm or a blocked access on a building site, and a clear call button handles that.
Trust cues builders and homeowners check
Show your machines with sizes and attachments: buckets, augers, rippers, rock breakers, levelling bars. Photos of tight-access jobs prove you can work on narrow blocks. Mention how you handle dial before you dig checks, without claiming specific compliance you have not confirmed.
Licences, tickets, insurance and any registrations go on the page only once confirmed, because requirements vary by state and job type. Missing items stay [NEEDS FACT].
Site quote form and photo checklist
Ask for suburb, job type, rough area or volume, access width at the narrowest point, ground type if known (sand, clay, rock, limestone), whether spoil is removed or spread, plans upload, target date and photos of the site and access.
Your photos: machines on real sites, before and after of levelled blocks, pool digs with clean edges, tight-access shots and your truck and float.
Google Business Profile for earthmovers
Bobcat near me and excavation searches show map results. Set a service area matched to how far you will float a machine, keep the phone aligned with the website and post job photos.
Mistakes on earthmoving websites
No machine list, no hire terms, no access width question on the form, photos of machines on a showroom floor, and a site that takes forever to load on a phone in the cab.
Packages for earthmovers
Starter at $999 covers up to five pages: home, site prep, pool digs and driveways, machines and a quote page. Growth at $1,999 gives up to ten pages, gallery, reviews, booking-style forms, GBP setup and three months of Local SEO. Pro at $2,999+ suits fleets wanting online hire booking or a machine availability calendar.
Pricing, timing and see it first
Deposit is 10% with a $199 minimum, No GST, and extra suburb pages are $99 each. The first preview lands in 3 to 5 business days after deposit and content, launch is typically 2 to 3 weeks, and the optional Care Plan is $299 per month. You see the finished preview before paying the balance on Starter and Growth.